Innocent puts out the call to budding filmmakers for their Mini Movies Competition

Fancy yourself as the next Christopher Nolan, Zack Snyder or Joss Whedon? Think you have what it takes to tackle the superhero genre? Well, you mightn't get your hands on the Batman franchise just yet but everyone has to start somewhere, so why not check out the latest competition from innocent drinks, who have been running a new marketing campaign here in the UK featuring a superhero smoothie who 'saves the peckish', and now they want you to helm the sequel!

If you're a budding filmmaker and want to be in with a chance of bagging a rather fantastic prize of £5000 cash, two tickets to the London Film Festival and your own film broadcast on prime-time television, the Innocent Mini Movies Competition could be your ticket to success. Check out the details...

Shoot a 30 second mini movie where our innocent caped superhero saves the day. It could be anything from rescuing someone from a boring meeting to saving a kitten from a burning tree - the more imaginative the better. To help you on your way to a mini masterpiece, we’ve created some downloadable film kits and ‘how to’ guides, which are available on the website.

Upload your mini superhero sequel to Youtube by 17th April. Our panel of expert judges - including Ben Wheatley (our ad director), Dan Germain (creative director at innocent) and Uri Fruchtman (owner and executive producer of Ealing Studios) and Tim O'Kennedy (Chief Exec of the D&AD)– will then narrow down all the videos to the top 5. The good 'ol public will then vote for their winner, who will get their film screened on prime-time TV, £5000 in cash and 2 tickets to the London Film Festival.

To help you get on your way, innocent have kindly supplied us with ten 'mini film kits', which include a smoothie bottle, superhero cape and random selection of props to get you on your way. If you'd like to grab one of the kits, well you're too late I'm afraid as the giveaway closed on Monday 14th March ay 6pm.


Visit the innocent Youtube channel for more information and guidelines for your mini masterpiece.


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